Beyonce’s Father Says Beyonce and Jay Z used elevator fight and divorce drama to sell tour tickets
“We still talk every Sunday. She’s still the humble, generous person that she’s always been.” The infamous elevator fight between Solange and Jay, and the divorce rumors were used to promote their On The Run tour.
“I know, because we’ve done this. From experience, there’s a tour going on. So you sometimes have to ignite that tour. It’s called a Jedi mind trick. The Jedi mind trick fools you a lot.”
“All I know is the Jedi mind trick. Everyone’s talking about it. Ticket sales went up. Solange’s album sales went up 200%!”